Saturday, September 29, 2007
Friday, September 28, 2007
Thursday, September 27, 2007
The other day I went to Kohl's to see Vera Wang's new line. I couldn't help but chuckle when I saw her shoes. They all had names after coffee and food. Biscotti, espresso, latte, etc. Do you resonate with a pair of latte clogs?
Which brings me to why I started thinking about this. When you make your jewelry - do you name your pieces? For me, I swear I toil over this as much as a baby's name. Well . . . not really but I do put a lot of effort into it. Sometimes the name comes fairly easy and other times, not so easy. Why? Because the every name you think of, just isn't "right". And you know it. That connection just isn't quite there. I recently had a conversation with a customer. We were talking about her options and what would work best for her and her store. When I suggested a particular bead she said something like "oh yeah - I've got to have that bead - I love that name." It's times like that I realize it was the perfect name for the piece. There was a direct connection. But I couldn't help but wonder - did the actual physical bead come into play, or was it based purely on emotion? That's when I realized the importance of naming my work. For the connection. Not just for mine - but for the market. When you sand, buff and polish your pieces - are you really done? Have you given them a name before you send them off into the world?
Monday, September 24, 2007
Make it a goal to develop a one or two sentence statement of what it is you do. Do you remember a comment a previous customer made? What kind of feedback have you gotten? What was it that you did for her/him? This can be a pretty tough assignment. But, it will be very rewarding. Practice it. Say it. See how it feels. Would you want to know more? And by the way, the elevator speech is not set in stone. Revisit it frequently. Keep it fresh! So - what is it that you do?
Saturday, September 22, 2007
One last shot . . . ok, two last shots of a chandelier in the house. Notice the design and craftmanship of the metal, the beautiful warm tone of the light, and the surprising moving form in the ceiling. And here's more of a closeup where you get to see the pattern on the ceiling.
That's it. Hope you enjoyed the mini series on Gaudi. Hope you're inspired - who knows, maybe we'll see a snail shape or an unusual organic form, or even mosaics in our work to come.
Handmade Nation, also known as The Indie Craft Documentary recently released this video. They've been travelling around the country, interviewing crafters as to their business and their beliefs about crafts and the DIY culture. Interesting - take a look!
Friday, September 21, 2007
Do you pay that much attention to the detail in your work? Do you work in the flat? Do you add shape and texture? Are you playful? Are you a trend setter?